“MANIFESTO”
Everything about Behance Pt starts in August 2010, when the Behance Network opened a new and exciting program of local Ambassadors and selected Rui Pedro Esteves to represent the Portuguese creative scene. The idea behind the program was—and still is—to spark more real-world contact between members in cities across the globe. After this, Behance Network selected a group of 12 representatives from around the world to become the Behance Ambassador Team. As part of the team, we were selected to represent the Behance Network in our area and lead a “street team” in our city. We had the opportunity to plan events, discussions, parties, gallery visits, and much more.
OUR ROLE
As a Behance Ambassador, we have the freedom to make your local Behance community as vibrant and exciting as possible. Each month, we were asked to plan and execute an activity such as:
• Visit a new museum or other art show with a group of Behance members.
• Get a local gallery to sponsor us, and curate a show with the work of
Behance Creatives.
• Form a group that meets regularly to critique each otherʼs latest creative work.
• Send or post materials at local art schools or universities, and arrange to speak to a class or professor as a Behance Ambassador.
Rui and the Behance Network decided to start this local plan to make the Portuguese Creative Scene as vivacious and thrilling as possible. Since everything was new, Rui went to Pecha Kucha Night Lisbon #9 to speak to an audience of more than 500 creative people and explain the base roots of Behance Network and what the plans for the Portuguese Ambassador Program consisted of.
After gathering a small audience, Rui went to meetings with Portuguese creative institutions and companies to establish protocols to help him promote and maintain the community involved. In this journey, the Portuguese Behance Ambassador had the excellent opportunity to meet incredible and talent people in companies and institutions like Clube de Criativos; colher.net; Geic; Centro Português de Design, and many others.
After the establishment of these important partnerships, Rui planned and designed the communication materials, and made the executive production for more than 8 events:
Be In Talks - In this event regularly are invited remarkable names or studios of the Portuguese creative industry to share is knowledge and work with an excited audience.
Behance Folio Night - Is a conference very similar to the new Behance Portfolio Review Week, attended by more than 11 creatives, from young students, freelance artists and studios to share, discuss and show their work for one audience of more than 70 people.
Be In Workshop - Are regular workshops in which the basic idea is to maintain creatives and young professionals up-to-date to new trends, ways of work, get connected to the real professional experience and absorb the knowledge of more experienced Designers, Illustrators and Creative Directors.